Media state in United States of America

Media from the United States offer the most far reaching news and entertainment options available in the world so they are "Global". Domestic US stories often dominate international headlines. Proponent of "Globalization" points to US as message of liberal Media. American media has big empires since more than half of the largest global media conglomerates are american owned.

From 2006, decline of newspaper consumption or readership. Readership has declined over 5% since 2000. Share price of publicity have declined nearly 35% since 2005. Many newspaper have reduced format of the papers to save money.

Newspapers

The wall Street Journal -2,061,142

US today -1,830,638

The New York Times -876,638

Los Angeles Time -600,449

The Washington Post -545,345

Daily News -512,520

New York Post -501,050

Magazines

AARP Bulletin -24,374,121

AARP The Magazine -24,121,461

Reader's Digest -8,307,292

Electronic Media

Electronic media dominate American life

Radio reaches 80% of population daily

Revenue of Radio exceeds 10$ billion from roughly

5000 commercials AM station, nearly 5000 Fm stations, And approximately 1600 public non commercial stations

TV Stations

52 days of TV per year average of Americans watches

2/3 of Americans watch TV while dinner

Major tv channels are ABC,CBS, NBC

CNN was the first 24 hour news broadcasting channel of USA

News Service

AP provides news features in 6 languages to some 8,500 International print, photography, and broadcasting customers in more then 110 countries.

United Press International (UPI)

Internet

Over 77.3% of Americans have access to internet. Eg: America online, Netscape, CNN, HBO, Turner Entertainment, etc are most using sites.

Advertising

Top Ad Agencies:

JWT, BBDO wordwide and Mccann Erinksun worldwide

Public Relation

Public Relations

Public Relation function as an estimated 10$ billion per year

PR enjoys roughly growth rate equals to GOP of USA

Quarters of a million people work in PR The federal Govt. is the single largest employre of public relations personnel

an evening view from my hostel room

Experience of photography in sports week

I found this work so interesting. I did photography for the first time. At the first day when I went to the field, I found myself so akward to take photographs. So, I ask one of my friends to give me company. I took the pictures. As the dayz passed i felt easy to take pictures and learnt a little more. Some players complined that I only take photographs and don't publish them in the newspaper. But the job to choose photographs for the newspaper was of another person. So I could not help it out.
As my job was not only to take photographs but also to collect messages for the message inbox. While collecting it some people did not give any message, while others approached and gave their messages. Sometime players give me so wired messages which was not so worthful to publish. Some players said don't do any action cuz media is over here. Every body called me media even my basketball cosch called me "media baini". Hearing this I used to find so funny.
In the newsroom when I was typing my messages for the inbox, I just gave a round look and found each and every budy doing their own work. That situation made me think that I was in a established media house.Overall I enjoyed my assigned task for the sports week.

Online Public Access Catalogue

Online Public Access Catalogue was developed by INFLBNET. Centre, Navrangpura, Ahmedbad, 380009 India for Kathmandu University's library. It facilitates to find any book, reading materials like journals, magazines etc available in KU library. It was used from February, 2005. Then, the user could only get information from one of the computers of the library. However, it has been around one and half years that user can use this service worldwide at any time. Anyone without even being member of the library can use this service without facing any sort of restriction. It is free of cost. Readers will get short listed information as soon as they type the title of the book or the name of the author.

Process of development of OPAC:
Programmer initially stores the data in the worksheet and process it to be used as a software.

Procedure to use OPAC
When the user types the title or author's name or subject context or the class number or International Standard Book No. (ISBN) or publisher name, than it will show the list. Then the user can easily get the access to the desired material. Likewise if the book is already issued by someone else then the same book can be reserved by giving the card numbber to the librarian.
Similarly from the computer of the library that runs OPAC, one can see the membership status, the borrowed and reserved items, and the member's information by typing the library card number.
OPAC has been really helpful to anyone who uses it as it can easily show the location of material required at any time. So, saves the time and energy of the researcher. As the service is reliable, comfortable, accsessible and quik, it is used by everyone who visits the KU library

career anxiety a reason for drug use

By nature, youths are highly ambitious, energetic, intelligent, fragile, susceptible, and indecisive. They do not hesitate to pounce on opportunities that come by to advance their careers. The government’s failure to set up a permanent help desk for youths regarding career development and counseling has pushed youths to the edge. The Next generation of Nepal is facing a serious crisis due to lack of opportunities. There are not many who see a shining future ahead in Nepal. These young people are hardly prepared for the challenges that lie ahead of them. That’s why career is the main reason for nepali youths to follow into the drugs.